Davide Fregonese, originally from Piedmont, founded the Bugia Nen project with the aim of expressing the strong connection between wine and territory. The production spans both the Langhe and Mount Etna, two distinct areas united by their expressive character.

In the Langhe, in Serralunga d'Alba, Fregonese cultivates vineyards in the Cerretta and Prapò crus, where Nebbiolo shows structure, precision and ageing potential. His interpretations of Barolo DOCG stand out for their direct style, closely linked to the vineyard and focused on the expression of each parcel.

On Mount Etna, production focuses on wines shaped by volcanic soils, including Etna Rosso, Bianco and Rosato, characterised by freshness, minerality and varietal identity.